Why Do We Love Christmas So Much?

The Christmas TV Adverts are starting to fill our screens and already i think i have found my favourite for the year and it comes from Supermarket Lidl who have come up with an absolute corker which pretty much sums up everything i love about Christmas.
We see a young girl who questions what makes Christmas special as she watches people sharing moments of kindness, rather than focusing on traditional Christmas indulgence or materialism and has an absolute killer of a pay off line.
She asks the question, 'Why do we love Christmas so much?' and wonders if it's because maybe everyone's a bit less grumpy and how it is not about 'me, me, me' but more about 'us' and when time isn't about money anymore, its just time and instead of thinking what we want, we wonder what someone else might like and decides that: 'I think we all love Christmas so much because we all want to make each other feel more loved'.
And then the line with which i wholeheartedly agree with....'I think everyday has a lot to learn from Christmas.'
Just brilliant and i hope whichever advertising bod came up with it has been given a few days off as reward to go Christmas shopping and a massive hamper, from Lidl of course.