The country is currently in the grip of Diana Mania due to it being the 20th anniversary of the Princess dying in a subway in Paris.
Undoubtedly an awful event and a matter of deep, deep sadness for Diana's family as when someone you love dies it goes without saying that the sadness is all encompassing but every day we hear about the deaths of people unrelated to us and in comparison it barely registers once the news item moves on or we turn the page and it doesn't begin to compare to the death of a loved one.
Grief is not the normal response to the death of a stranger because if it were we would all be in a permanent state of grief.
Of course we empathise with those who have lost loved ones, but that's not the same thing.
We sometimes reflect on those who touched our lives from afar but in the scheme of things 1,300 of us die in the UK daily and for each of those 1,300 deaths someone, somewhere is mourning.
As tragic as the Diana death was, or David Bowie, Nelson Mandela, Whitney Houston, George Michael or Prince, when a celebrity dies i don't understand the outpouring of grief about someones death that we never actually knew.
The last few years has seen the death of so many talented individuals and it is right that we reflect upon their lives achievements and discuss it but we do that with anyone who dies, most importantly following the death of someone close to us but as they don't get top story slot on the news or a pull-out souvenir section in the newspaper doesn't make their passing any less sadder and especially not for those of us who didn't know them.
It is fine to feel sad about Diana and for her family but there was an average of 1,299 people who lost loved ones that day also who went without mention.