I was drinking far too much coffee long before it became fashionable and your choices were either black or white or filter or granules (always filter) but now it seems everyone is drinking it and they have a choice from everything from Latte to Espresso.
The Johnny come lately of coffee is the decaf which misses the point for me as coffee is meant to quicken your heartbeat and keep you awake but decaf is now growing in popularity because of those same reasons.
People are giving up all the jittery fun of real coffee because it is keeping everyone awake so they are turning to decaffeinated coffee which has all the taste of coffee, without the point of coffee.
Lisa Lawson, the founder of Dear Green Coffee in Glasgow, told the Times Newspaper that her decaf sales had tripled since 2017 and the researcher Kantar Worldpanel backs her up with sales of instant decaf are up 20% compared with two years ago. Luigi at my local coffee house also nodded his agreement when i asked before trying to tempt me with a decaf Latte which i pretended not to hear.
I get that if we all sat around drinking obscenely strong coffee all day, we would be twitchy messes on the verge of a cardiac arrest so maybe it is good that we can now factor in highs and lows when calculating our daily coffee intake, just as soon as i finish that tin of full strength Colombian Supreme i have in the cupboard and the one that has passed through the digestive tract of a civet which nobody seems to want.
The ambulance is on standby.
1 comment:
I didn't present it as fact, it was given as an opinion as in 'misses the point for me' which was a big clue.
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