Wednesday 26 July 2017

Boots Get It Wrong Again

No. Na. Nein. Non. Nyet. Mhai. Illai. Não. Nee. Ne. Nope. Negatory. Nada. No way, Jose. Nil. Nu. Nie. Bu Dui. Iie. Nem. Nullus. Nej. Neen. And, in case any Klingons are working in the Boots advertising department, ghobe!
You CANNOT take 'I Wish It Could Be Christmas Everyday' change the word Christmas to Summer and make an advert flogging sun tan lotion wishing it could be Summer everday!!
Obviously Boots have learnt nothing from their recent debacle where they were charging an extortionate price for a contraceptive pill and then using a highly dubious and patronising justification for doing so.
To be fair they did cut the price and apologise once the news of protests outside the stores and boycott of their goods reached them and threatened their profits but still, taking a Christmas song and trying to change it's reason for being is also worthy of a grovelling apology.
Roy Wood and Wizzard must also take the flak as they must have agreed to the Chemist using their most famous song to pollute our televisions with, obviously not content with the royalty cheques they must receive each January after the Christmas music fest when the song is almost permanently being played somewhere.
As for Boots, i will refuse to darken their doorstep and refuse to buy anything from them until the misguided advertisement is removed and i will be buying my regular supply of morning after pills elsewhere until then.

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