Right To Be Forgotten Ruling

I didn't expect the European Court of Justice ruling on the right to be forgotten to turn into a USA v Europe argument but that is where it seems to have ended up with Europeans cheering the ruling and citing the right to privacy and Americans calling it a violation of free speech.
The ruling has said that Google must remove links to 'irrelevant and outdated data' should a individual request it and stressed that the rights of the individual are paramount when it comes to their control over their personal data.
The Wikipedia founder Jimmy Wales, who the ruling with have a huge effect, explains that this would never happen across the Atlantic because of the constitutional guarantee of free speech: 'This is not a debate the United States is even capable of entering into. You'd have to repeal the First Amendment so that's never going to happen'.
Max Mosley, who has fought years of privacy battles with tabloid newspapers and Google expressed the opposite view, calling an individuals privacy: 'A principle accepted in most civilised countries. The internet shouldn't regurgitate things for ever'.
Tens of millions of EU citizens can now force Google to remove links to their past online lives but my initial thought was not so much the people who want a 10 year old picture removed of them drunk with sick on their shoes and a traffic cone on their head worried about an upcoming interview but the people with real stuff to hide like politicians or celebrities.
My feeling on it is that for the everyday person it's a sound ruling but the flip side is that it is also very beneficial for the dodgy public figures who this time last week would have given up their first born to hide their past and can now benefit from a bit of rewriting their history.